In this lecture, I discuss common Key Performance Indicators and Business Challenges that Sales Cloud Consultants may face. I also provide several helpful resources that will help you understand KPIs related to Sales methodologies.
Resources:
7 Key Performance Indicators That Every Sales Manager Should Use - https://www.salesforce.com/blog/2013/05/7-key-performance-metrics-that-every-sales-manager-should-care-about.html
The Short Life of Online Leads - Harvard Business Review - https://hbr.org/2011/03/the-short-life-of-online-sales-leads
Outbound Prospecting: by the numbers - https://blog.bridgegroupinc.com/blog/tabid/47760/bid/96926/Outbound-Prospecting-by-the-numbers-New-research.aspx
Sales and Marketing Glossary by Hubspot - https://blog.hubspot.com/marketing/sales-terms-glossary
In this lecture we create several Lead Processes and Sales Processes for later use in the course. We also discuss a fictional company scenario for Universal Containers and potential lead and sales processes they might employ.
In this introductory lecture, we discuss the different topics that will be covered in this section and prepare for success in this Knowledge Area of the Exam. These topics include:
Given a scenario, determine how to facilitate a successful consulting engagement (plan, gather requirements, design...
We discuss scenarios for successful consulting engagements. I introduce you to an app that Salesforce developed internally and has now made available to the public for free - Agile Accelerator. I walk you through installing this app in your own org. I also introduce you to a helpful getting start...