The lecture covers creating and managing campaigns. Leads are added to campaigns.
Resources:
Campaign Influence - https://help.salesforce.com/articleView?id=campaigns_influence_setup.htm&r=https%3A%2F%2Fwww.udemy.com%2Fcourse%2Fsalesforce-administrator%2Flearn%2Flecture%2F4303082%2F%3FinstructorPreviewMode%3Dstudent_v4&type=5
Adding Influential Campaigns to Opportunities - https://help.salesforce.com/articleView?id=campaigns_influence_using.htm&type=5
Campaign Influence on Opportunities is covered, along with the Campaign ROI Analysis Report. I originally recorded this lecture for my upcoming Salesforce New User Training course, and felt it would be beneficial for your studies toward the Administrator Certification. Campaign Influence has rece...
We are now ready to cover Service and Support Applications - the next Knowledge Area in the Exam Guide. Effective Case Management is key to success for Service and Support Applications.
Case Management is a core tenant of the Service Cloud. This lecture introduces you to the Service Console as well as the process for managing and administering cases on the platform.
